i’ve always been a sucker for picking wine by its label and to be honest i’m still not convinced that there’s a better way to pick between bottles of much the same price from a supermarket. this site of unusual wine labels that explains the stories behind many of the more unusual names is a treat. i have difficulty believing that marilyn monroe’s estate allowed “marilyn merlot” to be bottled though.

my favourite wine label that i’ve seen recently is pictured here.

“white pointer” a is heavily commercial dry white style wine. the bottle was clear with the ‘fishtank’ image on the back of the bottle so that you look through the bottle to see it. the white point label and the fish were on the front. the gimmick was that when the wine was cold enough a white pointer shark appeared in the image.